Michael Giarrizzo, Sr.
A legend in the Collision repair industry, Michael Giarrizzo, Sr. exemplifies the passion, knowledge and energy it takes to constantly improve the customer experience. Giarrizzo was the energy and vision behind JSI Collision Centers, multi-store chain of stores in Cleveland he built and operated for more than 30 years. Bringing his now well-known passion for customer service to an industry where it had often been absent. “I chose to earn the allegiance of the customer by going above and beyond their’s or anyone’s expectations.” says Giarrizzo, citing now in the 60’s, for example, JSI washed every vehicle upon completion.
“Nobody did that yet.” Starting as a single tow truck operator at age 19 responding to the calls of stranded motorist at all hours of the day and night, Giarrizzo took advantage if his hands-on experience to build a company that was later selected twice as “Body Shop of the Year” by his industry peers. Giarrizzo says he was motivated to start JSI because he “saw a need to create a business with structure and procedures to correctly repair vehicles.” JSI was ultimately acquired by Sterling Autobody Centers and became the cornerstone of that growing company’s success.